Sony X90J 75 Inch TV: BRAVIA XR Full Array LED 4K Ultra HD Smart Google TV with Dolby Vision HDR and Alexa Compatibility XR75X90J- 2021 Model

(10 customer reviews)

$298.78

About this item

COGNITIVE PROCESSOR XR – Revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors.

XR TRILUMINOS PRO – Rediscover everything you watch with billions of accurate colors and see impressive picture quality that is natural and beautiful to the human eye.

FULL ARRAY LED & XR CONTRAST BOOSTER – Precisely controlled backlighting brings out real-life depth and detail with deep blacks and high peak brightness.

GOOGLE TV – Seamlessly browse 700,000+ movies and TV episodes from across your favorite streaming services, all in one place. Watch content from Netflix, Amazon Prime Video, Disney+, YouTube, the Apple TV app, and many more.

BRAVIA CORE – Bring the cinematic experience home. Enjoy streaming high-quality movies included with BRAVIA CORE, exclusively on select Sony TVs.

NEXT-GEN TV FOR GAMING– Get the most out of next-gen gaming with BRAVIA XR TVs featuring 4K/120Hz and BRAVIA Game Mode for increased frame rate and reduced input lag.

WORKS WITH ALEXA – Through an Alexa enabled device, ask Alexa to change channels, adjust volume, and turn your TV on/off.

GOOGLE ASSISTANT – Use your voice to easily find your favorite movies, shows, and music. Get answers on screen, control smart home devices, and more.

APPLE AIRPLAY – Works with AirPlay 2 to easily stream content from your Apple device.

ACOUSTIC MULTI-AUDIO – Two sound positioning tweeters on the sides of the TV elevate the soundstage, enabling sound to follow the action for a truly immersive experience.

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SKU: B08TKSMQSY Category:

Additional information

Brand Name

‎Sony

Item Weight

‎73.4 pounds

Product Dimensions

‎66 x 16.25 x 37.88 inches

Item model number

‎XR75X90J

Is Discontinued By Manufacturer

‎No

Color Name

‎Black

Special Features

‎Cognitive Intelligence with the Cognitive Processor XR; XR HDR Remaster; XR Contrast; 4K XR Super Resolution; XR 4K Upscaling; 4K XR Smoothing, XR Sound Position; Voice Search; Smart Remote; Chromecast Built-in; Works with Apple AirPlay 2 and Apple HomeKit

ASIN

B08TKSMQSY

Customer Reviews

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Best Sellers Rank

#7,983 in Electronics (See Top 100 in Electronics)#125 in LED & LCD TVs

Date First Available

April 19, 2021

10 reviews for Sony X90J 75 Inch TV: BRAVIA XR Full Array LED 4K Ultra HD Smart Google TV with Dolby Vision HDR and Alexa Compatibility XR75X90J- 2021 Model

  1. Kor

    I’ve been looking forward to get this TV for a while. The reason being is basically color accuracy and use case for everything. I use the apps; PlayStation 5; and just good movies. I only wish the remote was backlit. The shipping took a while but, it’s whatever set up was a breeze and once you enter your credentials for Netflix; HBOMax; and Prime everything just looks great. I’m not a TV expert but, read online Sony does a great job with their products. Yes you can find more affordable TVs now a days and other brands can compete but, you will miss out on the cinematic quality of Sony. Great job. As a gamer it would be nice to have VRR I’m sure they are trying to perfect it. Sony does take their time with certain aspects and makes delayed promises. This only applies for gaming. You will be happy with this TV or just anything Sony.

  2. Angel Diaz

    AMAZING GRAPHICS PERFECT FOR MY PS5 ! And got it in the perfect size too since my room is small. Everyone loves it, looks amazing and it came perfect no damages whatsoever

  3. Cory W.

    I have always bought Sony Bravia TV’s, this took the cake and is above and beyond what I expected.

  4. ken mason

    I see plenty of 3 star or 2 star reviews saying ohh it’s a great tv but not for gaming. Let me try and explain,This tv comes standard without auto HDR and a bunch of very important things. First you NEED to plug a ps5 or series x into the hdmi 3 and 4 slots. They are the only 2.1 slots that can support it, next make sure the plugs you are using either came with the console or say they can support up to 120 at 4K. You then go into the TVs settings and change HDMI signal format to enhanced format. Now you can take full effect of this awesome tv. Make sure the console has all the 4K features turned on there are plenty of videos explaining how. The Tv does need a lot of adjustment but that’s almost all products they can’t tell from the factory if you’re in a bright or dark room or that you have lights reflecting in the TVs screen. I know after using both consoles that the tvs 120 at 4K feature does work. Very happy with purchase!!!

  5. dane w

    As far as for an LED TV goes, I am highly impressed. Originally I had it intended to get an OLED Sony model but as I plan to do a lot of gaming with it I was concerned about screen burn. This model has decent input latency, refresh time, the visual processing of 4K is impressive, but it does falter when it comes to areas of the screen that should be black. That is because of the array of LEDs, which sometimes have a little bleed. That said, it’s not highly noticeable, unless you’re comparing it to their OLED TV. The smart features and response from the menus are fast and easy to use. I had some issues at first with the setup connecting to Wifi. I have a old Bose sound bar, and the speakers built in to the TV are comparable if not better to it. I had a been gifted a 5 yr old Samsung 4K TV by a friend which only lasted a few months, so I went to my backup to my old HD Sony TV with which I didn’t want to part… However, I can only describe the difference between this TV, my prior Samsung and my old Sony as the first time I ever eyeglasses on.

  6. Courtland J. Carpenter

    I did indicate in the headline that this is an excellent TV. Although, the price is higher than you’ll play for many 65″ 4K TV’s, which can go as low as 700 dollars. There are a number of special technologies in this Sony Model which sets it apart. That said, Sony actually details this as one of three “step-down” models for 2021, as their higher end, and more expensive OLED TV’s are being introduced. Now, first of all, it’s nice to know what makes a good picture on a large screen TV. Those inexpensive 65″ 4K TV’s while not bad, do not come close to the picture on this Sony. Honestly, from what I’ve seen you’d have to be really picky to agree with Sony, that this is the lowest of their 2021 “Step Down Models”.Some history about me, and then more about how TV’s accomplish a good picture. In 2015 I had nearly no sight in my right eye, and my left just enough detail to be able to drive. Early onset cataracts, starting in my fifties instead of 60’s, 70’s or 80’s. I thought I would never see properly again, so I made a promise that if I got the cataract lens replacement operation, I would buy the best TV I could to celebrate. My “older” TV’s at the time were a Sharp 1080P edge lit TV bought in 2012, and a Sony Bravia 720P HD TV, bought for my late mother when she was in a nursing home in 2005, it was backlit with a long lasting florescent lamp of some sort. Anyway, I got the operation in 2016, and other than at my request (to read and do computer work without glasses), I got near perfect vision except for a little nearsightedness so I use glasses to drive, and for distance vision. Since the replacement surgery was a success, I bought an LG OLED TV, for nearly 3000 dollars, and an expensive warranty from a local seller. Because of some issues with the OLED, I got a replacement model of the same type, but upgraded to 2019 technology. Sometimes warranties can be good. This is the type of TV I’ve had in my living room now for the past 4-5 years. It’s pretty awesome, and somewhat more expensive by about a third than this new 2021 Sony. Since they are both 65″ I’ll be making some contrasting comparisons in my review.Packaging, and setup, advantage to Sony. While considerably heavier than the wafer thin LG OLED TV, I had to struggle with the LG to put on the support base. It had a number of screws to attach, and someone had to support the screen carefully while those were attached. The Sony had more protective material to guard the screen, but when laid flat on a bed, I was easily able to slide, and snap-in the support leg pieces. Screwdriver not required, easy, in a pinch one person might be able to do it, although I had a friend to help. There were four screw in-barrel connectors if you want to attach to a wall mounted bracket over the support legs. Using one connector can double as a tipping hazard protector, but you have to purchase you’re own eye loop piece. The TV is nearly twice as heavy as the LG of the same size so make sure the platform you put it on will support 70 pounds of TV, and what other devices (DVD players, streamers and the like you might connect).Directed setup when the TV is powered on also goes to Sony over LG although, to be fair to LG they had more features that needed setting up than this Sony, as their remote controlled a lot of special functions. Both TV’s have voice activated inputs, and although the Sony has a very clever use of it’s microphone by using it’s position to optimize the sound for where you sit. Actually the sound is kind of off the charts better on the Sony 2021 vs the LG 2019 model. Although, actually my LG sound experience is somewhat better, because I employ a 7.1 “Sony” sound bar, with subwoofer, and twin remote connected back speakers. This was a product I reviewed back about 4 years ago for Sony through the VINE as well. This Sony TV is not using any external speakers, but sounds pretty great on it’s own, as the speakers are much better than the Native LG speakers.Apps, LG is actually the clear winner here, the set-up comes with many Apps, and you can add many more, plus it has a Web Browser. Thats nice, some services I had that allowed me to watch NFL games needed a web connection to use, and it was nice to put them no the big screen instead of watching on my laptop. LG has native Chromecast as well to project a computer or smartphone on the TV screen. I set up Google play on the Sony, but it was limited compared to the array of things I could do with the LG and it’s Magic Remote.Picture, LG is the winner by a nose, the XR contrast booster on the Sony makes it look really good, but LG’s OLED pixels win the day. It took a while to figure out. I put some 4K YouTubes on both, watched them at the same distance from each TV, and watched each of three videos with different type of content (landscape bright tropical island, dark movie short, and ultra colorful Japan business district walk through). Each provided something to judge, I watched about five minutes of each, and repeated. Then moved to the other TV, and back again. Very difficult call, but the black levels on the LG still won out, although unlike cheaper older TV’s it’s hard for most people to tell any difference here.An explanation might be in order here, the inexpensive TV’s are whats called edge lit. That basically means that the picture is a color liquid crystal, that emits no light of it’s own. While they may call them LED TV’s what they really mean is the back light, and edge lit means it’s shined from the perimeter inside the TV, and likely reflected on the entire screen. This is why you need a much thicker back, and a heavier TV. You can’t make it wafer thin like an OLED screen. OLED stand for Organic Light Emitting Diode, and it provides it’s own light at the pixel, it does not use a backlight. Now this Sony uses a back light system, but it’s much better, and much more sophisticated than edge lit LED TVs. It’s whats called full array LED lighting. Instead of just controlling an edge lights brightness to shine through a liquid crystal matrix, you have the entire back populated with LED’s behind the liquid crystal matrix, and a complicated algorithm (software program design) determines the incoming picture frames. It then adjusts the intensity of part of the LED lights to correspond to the pictures light and darker areas. It helps with the contrast, and black levels by keeping the light areas lit, and the dark areas dark. It is slightly less effective than OLED because there you get a true black level by controlling the intensity of individual pixels. Sony is actually going OLED on their higher end models, but unless you have money to burn, the difference in what I see here, and even the real world resolution seems negligible to me. I’m sure those high end models will have some marvelous features, but you can be sure you’re gonna pay for them. While expensive to an extent, you will not be unsatisfied with this fantastic new model, “Step Down” or not, it seems to be all relative.Going away from the LG comparison for a bit, I liked the initial set up guide for this Sony. It had me select the language and connect to the Internet almost immediately. It then updated the software, and had me connect to some native apps. I went to my other computer, and activated Prime Video from Amazon, and I loved the fact that I could get the Crunchyroll Anime app on this in the All Apps section I just added it an logged it in. My only disappointment came with not finding a Web browser. I did a search and it made some suggestions to look for it in the extended all apps section, but I did not find a browser there. I connected Google TV up to see if that had something like a version of Chrome, but didn’t find anything new. I’m thinking since their help tells where to go, maybe the memory, and such required to support a Web browser is too limited, and they only put it on more expensive models. Not sure, I may still find a way to add one later.Another nice feature is the USB input, Sony seems to be up to date on the latest video file formats, and has the codex for those in it’s native media player. It played some of my downloaded video files in a number of formats, and different resolutions quite well. I did have a little issue with having to set the subtitles on the remote each time for every file. Maybe I’ve not found it, but I’d like to leave subtitles or closed captions on when viewing non-English content. I did not like that there was only one coax input, I like to keep my LG (which has 2) connected to both the Cable box, and a powered antenna, for when the cable goes down, which is all too frequent. There are ample HDMI inputs (4) on the Sony. Although I’m not using a sound bar with this TV at present, I guess since it has the feature I should talk about eARC and ARC. ARC was the abbreviation for Audio Return Channel. On the Sony Sound bar I use for my LG, there is an ARC input, and an ARC output from the LG as I have connected. This allows me to connect high res sound without using a separate optical cable or analog set of RC jack connection cables to facilitate this. This new Sony 2021 model TV as something called eARC, it stands for Extended Audio Return Channel, and the difference is sound bandwidth and data transfer. It can transfer for instance to a sound bar or other audio system uncompressed 5.1 or 7.1 sound data. While the previous ARC was roughly 37 times slower, and it at best could work with compressed 5.1 data. For ARC you needed a decent high spec HDMI cable, and for eARC you need one that is HDMI, and Ethernet support spec’d. I’m not testing that for this TV unless I see Sony puts a newer high spec sound bar system on the VINE, I might test it if that happens in the future. For now, like I said the sound on this TV from the native speaker is exceptionally good.Overall this is a really nice TV with a sound system good enough not to need an expensive outside sound system. A picture that exceeds most all of the medium to lower priced sets. Connections to Apps, and streaming services for same. Relatively easy to set up than some of the more complex, feature heavy TV’s from LG, and high end newly released Sony OLED versions. For most this is all you will need. Recommended.UPDATE: 4-22-21 I mentioned in the review I’d keep looking to find out how to add a Web Browser. Some online videos showed how to add Chrome using an outside download. I was able to add a Browser that said it was made for Sony TV using the microphone. I found a lot of uses with that to quickly access features navigate between apps, connected USB drives, connected 4K DVD players, and Broadcast TV via an attached antenna. TV capable of one area search or several apps at a time to find movies and shows. Nice. As useful or more so than the Cable TV remote I use on my other TV. The addition of the Browser, I can now access news, and the websites of other services, online shopping etc. Only complaint I have over something like Chrome is if I didn’t spell out the entire URL, it wouldn’t append the “.com” or finish the URL, it just wouldn’t find the site.

  7. Randall

    I use this TV for watching cable TV (only way to get Nationals baseball) and with video streaming services such as ESPN+ and Netflix. What I really appreciate about this TV is that the out of box picture is fantastic. The colors are spot on which is why I prefer Sony TVs. I like Samsung and LG televisions too but the Sony has incredible color accuracy and I don’t need professional calibration. The picture is fantastic in custom mode and all I believe you need to do is adjust color temperature to your preference. The picture gets extremely bright if you need it to. The only concern with this TV is that it does show reflections so you probably won’t want a window directly across from it. For $1400-$1600, it will be hard to find a better TV. LCD/LED TVs are still a great choice if you have a concern for screen burn in or you are in a sunny room. I wall mounted this TV in a sunroom that has lots of windows. For sound, I am using a Denon Receiver with 5.1 audio. I am extremely pleased with it’s performance. Highly recommended!

  8. CeruleanBlue

    Our first smart TV, replacing a Samsung HDTV that worked well for us many years. Paired with a Perlesmith swivel stand, it’s perfect size for tabletop viewing in the living room. I’m a somewhat technical person and found the setup easy and intuitive. Easily found and identified the cable box and paired with the remote. Streaming has been so easy now, I’ve already cut the chord and using YouTube TV, and saving $500 a year in service. Heck, that savings itself pays for this set in about 27 months! On-board sound is the only detractor, but I have it hooked up to my HiFi receiver through optical audio cable and sounds great through it. If you can’t do that, get a soundbar. Not a gamer so can’t comment on that. Bluetooth pairs with my Bose headphones, which will be handy for single person viewing. Super to have built-in Chromecast, as well. One thing I haven’t figured out its how reset HDMI port setup to remove the cable box, which it perceives as still connected, though I removed it. All I see I can do is hide the connection from within setup. Hoping I’ll get many years of solid service out of this.

  9. E. Hess

    The first one I ordered came in broken I filled out a return that night, they had me a new on in 3 days. The picture quality is amazing, the sound is ok but most people use a sound bar or a surround sound set up any way. The included legs seamed sturdy, tho I didn’t use them the VESA mounting holes were easy to get to with the tv still standing in the lower packaging ,making it both safe and easy to attach the bracket. Over all set up was quick and simple, smart menu is easy to navigate and very responsive. after a month of using this wonderful tv I couldn’t be happier with my purchase.

  10. CasInOregon

    I had my last Sony Bravia for 12 years and it’s still fine and is a great TV – was way ahead of technology at the time, but I figured it’s time to update, and grab a deal on Prime Day. I also went up in size from 48″ to 65″ Since there is barely a frame around the screen that’s a whole lot more viewing area.This TV has 4 HDMI ports! So easy to plug all my devices into. I was able to get rid of so many cords,, and an extra switch control and extra jacks, etc. . When I power up the devices the TV sees them and I complete the set up. It has a beautiful, bright picture and I’m seeing colors I never saw before. I love it. Also, it remembers my settings for different devices. For example, I like the brightness turned down for video games, and the cinema display setting for VCR.I can use my Dish remote with it, or can use the TV remote. There are less Dish options if I use the TV remote. The downside for me is Dish only offers ONE station with 4K programming! Even at 1080 high def it is much brighter and more colorful than my last Bravia which was also 1080.I can also use the TV remove to control my VCR which is handy. Less remotes laying around.It has a lot of built in apps, but you can turn off WiFi after you’ve registered and use it as a TV without all the intrusion.If anything changes I’ll come back and change my rating, but I’m sure it will be as wonderful and dependable as my last Sony Bravia which still works like new after 12 years.

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